mood board for target audience

This moodboard symbolizes the stereotypical target market we are aiming our music video around. These images demonstrate the areas such as gender and age.We as a group have chosen to aim the video around girls between 14-20, due to the song relating to relationships and emotions we've chosen to base it around an age where teenage girls could relate to the song. Because the word pop is typically known as being a term for popular , i've chosen some key stereotypes for teenagers which fit into trends such as clothing brands, foods, hobbies , social media and even tv shows which teenagers may have influenced there look or personality from. I decided to add social media sites such as snapchat, facebook , twiter and intragram, these are the most commonly used sites available for comminocating and keeping incontact with celebrities and friends. These kinds of social media are steritipically accosiated to teenagers, by having an account on these sites teenagers are able to comminicate and follow their idols and artisits who they enjoy listerning to.  This gives the artist time for free advertisment ,either selling concert tikets or promoting their new song or merchindice. If the celebritry is the target audiences fashion icon then things such as posting images in clothing stores or photogrpahing their outfit of the day on social media can be another way that makes the artist feel a connection between there fan. The overal fashion trend and look for a steriotypical teenager would be casual clothing, things such as crop tops and high waisted rip jeans are seen a the typical look for a teenage girl. Shops such as missguided , topshop and forever 21 are stores whihc pormote this look and are aimed towards the teenage fanbase, also some pop artisrs shop in the well known shighstreet stores. Another typical item of clothing which every teenager girl has is a pair of traingers, these are steritypically seen on females within pop music videos and is therefore being used to fit the target mrket and appeal to them.
The reason for including tv series such as gossip girl and pretty little liars id because teenagers ate sterioypically known for loving romantic and heartbreaking programes. Throuhgout any programe background music is used to make the visuals going on in the narrative,  they are used to set the scene and make the overal atmospher more intense and drmatic.