production schedual

This is our production schedule for when it comes to filming our music video, in this table you can see we have kept to mostly studio locations as this is a typical look fifth harmony have gone for in their original 'write on me ' music video. The table also indicates when we will be filming and who will be the actor in those days and locations. We've also listed the equipment in which we need access to for those filming days, this includes things such as tripods and cameras.

Costume and props list

This is our costume and props list for the different locations we will be filming in. We have divided the three locations up and listed  the costumes and props needed on that day of filming, also within our group we set different responsibility which ensured that person was either turning up to the location with those items or they were in charge of reminding everyone to make sure every piece of costume and prop was brought to the location of filming. A variety of different outcomes were consider when creating this props and costume lists , for example we had to take into consideration the weather and if it would effect filming on that day. Therefore we chose to add things such as umbrellas and coats in case it begun to rain when we were doing our outside filming. We knew it would be a possibility that it could either be raining or strong winds, this would obviously cause the sounding to be fuzzy and the rain could theoretically ruin the recording equipment which would cause a set back within filming.

When purchasing the different props we had to take into consideration the amount of product we needed to create the look we was trying to achieve. We looked at a number of different online stores to see what gave us the best quality power paint for our money. Due to us only having a little budget we decided to go to amazon and ebay to get some cheap and affordable deals. 

Storyboard

This is our storyboard which is a rough outline of whats going to happen when it comes to filming the different camera shots and recording in different locations, the overall  ideas are sketched and written in note forms on the post it notes to remind us when filming what we need to get completed and how to position the camera and actors within the framing. Is our rough guide when it comes to filming.  By deciding to use post it notes to write down what was happening in each scene it allowed us to mix around different scenes if they had been placed in the wrong order or there was too many of the same shot or cut away bunched together. Post it notes we found was the easiest way incase we had to also change a fame due to it not flowing correctly. 

Below are photocopied scans of our original storyboard starting from frame one .

Lip Sync Practise

This is out practise at lip syncing , Tasha Carroll who is going to be staring in the music video decided to do the practise run through. At first she was shy and it took a few minutes and relaying of the lyrics for her to get into character and actually begin to play the role of a stereotypical girl band performance. We noticed she used her hands a lot when miming the words which help the lip syncing look a lot more natural then just standing inform of the camera and not moving . Another thing we found easier was to actually sing the song lyrics, this was because when Tasha was singing the words she was moving her mouth more and her facial expressions were changing more frequently and in time with the beat compared to when she was lip syncing  the lyrics.
We chose to film in two different locations , one on a field and another in front a plane brick wall, we also  noticed that elements such as lighting were man things which has to be perfect because if it was too sunny ark then the whole atmosphere to the video didn't work as well. We did try a run through with her miming the words however towards the end of filming we noticed that Tasha new all the words so we ended up getting her to sing out loud  making more convincing movements and motions being formed from her lips. This will therefore defiantly be the technique we use when filming as it gives across a more natural feel to the video and also the syncing in with the lyrics to the song makes it fit perfectly. By doing it this way we will be able to have control over the timing and make sure it is synchronised perfectly , proving us with a very convincing approach that Tasha , Morgan and myself are actually the ones singing the track. In the second location to this practise Tasha started to do some small dance moves to the songs beat, this is a typical theme that fifth harmony do and incorporate into their music videos. By dancing its making a more interesting video and as well adding a feeling of fun to the performance. Also the genre to tis song is pop and dancing in a pop music is a stereotypical thing which is expected from pop, therefore Tasha has fitted this stereotype.


When it comes to singing in the real music video filming we need to ensure that everyone who's staring in the video knows the song lyrics, this is so that its easier when editing the lyrics in as we found when the song is mumbles the mouth actions don't fit with the song lyrics. The only problem which we noticed that took place when editing was that we found it quite difficult to match the lyrics up to the motion of the facial expressions and lip movements, this is noticed when we change location in the practise video, Tasha is a few second behind and its extremely noticeable. Therefore our editing techniques is something which needs to be improved when it comes to piecing together all the lyrics and video clips .

Institutional Research

Institutional Research by meagn clements on Scribd

This is a table showing us compariing each individual record label which helped us decided as a group on who would be best to represent 'Fifth Harmony'

The music company we have decided to go with is Song Music Entertainment. This we feel is the best record label to go with due to them mostly working with bands and have seen success through well known groups such as 'One Direction'. This label know how to advertise there artists and have had major success in advertising and promoting artists.

Questionare feedback and results

This blog post is to do with the results and feedback which we received from our questionnaire Within the questionnaire questions were asked so that we could quickly address what the target audience wanted. Our questions revolved around stereotypes and the typical teenage girls, however because some girl bands do attract male audiences we decided to ask some questions revolving around what attracts them to watching a girl band music video and if it fitted the stereotypical outlook on boys watching female music videos.  The print screen below shows the questions we asked people, the questions have a multiply chose system and some ask for the person to write their answer, we varied the types of questions and made sure there was a good about of both open and closed questions.

This questionnaire   was given to 20 different people ,we tried are best to even out the gender and the age range between each person, however the majority of people we asked were 17 and female.

The first question asked if the person filling out the questionnaire was female or male. as shown more than half the people we asked were female and the rest male. However by having more girls answer the questions I feel its more helpful because they are the stereotypical and more relevant  people to be watching fifth harmony's music video.

This was an import question to find out and we wanted to know the age of everyone giving this information , the 16-17 age range was a lot higher than the 14-15 and 18+ , this preferably could've been due to a lot of students answer the questions that are at school, however this would be the target audience who is typically known for watching pop  music such as fifth harmony so by that age range answering the questions it gave us a more pacific and clearer view on what the fan base like.

This showed us that the majority of people we asked preferred solo artists, however because we are looking to choose a band we could reverse this idea and use a lot more single shots to enhance the face of only one artist singing, therefore resembling solo artist and actually taking into consideration what the people filling in the questionnaire wanted and looked for when they watched a music video.

 

 This question was to help us decided on how to edit the music video and place all the different camera angles and different shot locations together. also it was to see if people preferred different filter techniques. However the majority of the people we asked said full colour which means that when it comes to editing most of the video will be shown in full vibrant colour.

  

 

 

 

 

 

Andrew Goodwins Theory

Test Shots

For out music video planning we had to select a few actors to lip sync and also act within the narrative to the video. To make sure that the people we had selected would fit our genre and music video theme we took test shots to see how everyone would react in front of the camera. This showed us if  people were shy or confident in front of the camera and overall if they fitted the image and personality we were looking for within our fifth harmony music video, by doing test shots it's helped

us pick out who we'd include within the video.  

Tia was the first person we chose to take test shots off,  on camera Tia Dyos comes across to be very energetic and obtain a bubbly personality. However of camera she has a very shy and quite to her personality, her dark long hair and casual clothing fits our genre of music and target audience. The photograph of her laughing shows she doesn't take herself too seriously and doesn't mind having fun in front of the camera if we was to use her with lip  syncing.  Tia is also doing media studies and would therefore understand how perfect the video needs to be, she would therefore take into consideration the amount of time which is needed to spend filing different shots and traveling to a variety of locations , she's someone who wouldn't get easily frustrated if we needed to-do a couple more shots just in case we didn't capture the correct lighting or camera angle.  However  i feel Tia being a shy character it could take a while for her to gain confidence and start appearing naturally to lip syncing, also we have to take into consideration she will also be doing her music video along side and could therefore be restricted to what days and times she could film which would therefore effect our filming. Although Tia does fits our characters image and parts of her characters I feel like we would be stronger going for someone either within the group or one of the other potential actors who isn't taking media studies and therefore has a lot of filming time.

Tasha is another potential actress we have decided to test shot, to see if her confident and humours side come out on camera. She's a very outgoing person and is someone who wouldn't take herself too seriously, as a fan of Fifth Harmony she knows the song lyrics to all of their songs, this puts us at an advantage because there wouldn't be any confusion in what lyrics she wold have to sing because she  would naturally know them. Also because she would've watch their  music videos she would understand how they act and behave in their music videos, which also having some clue on the way they dress and their overall public image. Another positive thing about using Tasha would be that we are close individuals which would make it easier when planning to meet up, also because we are friends she would feel comfortable having to lip sync in front of us and wouldn't come across as awkward if she sung a word wrong . Due to Tasha being a very supportive friend I feel she would understand the importance of her showing up to film, although she plays football we would take into consideration that perhaps weekends wouldn't work best for her and therefore we would need to use weekdays to get filming done.

Overall Tasha would be a great member to have as an actress within our music video, by her living so local traveling to meet up with her wouldn't be an issue. Her energetic personality defiantly shines through and is caught on camera, she appears very confident and is someone who we wouldn't have to keep reminding about meeting up to film because she is an extremely organised person.

Our third actress is myself (Megan) I would present myself as very a confident person when it came to recording and photographing, although I do take a few minutes to get used to the fact I'm being filmed, once in the zone I can be a right laugh to be on set with. I enjoy listening to bands such as little mx and fifth harmony , making me a form lover of girl bands, I feel like I defiantly relate to the girls in fifth harmony because I love to keep up with the latest fashion trends, and make up looks. I would class myself as someone who doesn't take herself very seriously for example me dapping in the photograph is perhaps something y see everyday. I would class myself as a party girl, I love going to house parties and dancing to a variety of pop based genre songs. I'm defiantly confident when it comes to wearing tight fitted mid-length and short dresses which  is something that links back to the type of clothing that the band wears within there music video ' write on me'. I although I have blonde hair compared to other people such as Tasha, Tia and Morgan I feel like this shows we all have different looks and personalities. Although I am very tall compared to all the other members I feel like this just shows again that we are very different people but shows as a group we would have different appearances and styles making us individuals instead of the same person. Due to me being a member of the group I would defiantly make sure I was available for filming, and  understand that being involved would be very time consuming. Although I have a part time job and play netball one day a week I will have to manage my time and make sure I left time for filming.

Our final test shots where taken of Elena who is also apart of our media group, her clothing style is very basic, she normal is known for wearing dark colours much like Tia. Elena is a shy and very easily embarrassed, when it comes to photographing her she comes across very unnatural and struggles to gain confidence in herself within the shoot. Which isn't a problem because within our group we haven't yet distributed the roles out , due to us having to decided who would star in the music video to begin with. This means when we choose roles we wouldn't put Elena in front of the camera, as she perhaps would feel best confinable and would prefer being the director and doing parts of the filming. Her love for art is a key asset we have to the music video , she would be able to think of creative ideas which we could use to make our video appear more pop related and eye-catching. Elena isa focused and very motivated student who would always make sure deadlines were met and work was done to her best ability. This means if she was placed behind the camera or as a director she would be very bossy in a way were she would make sure nobody would mess around on set and that the music video was made and edited to the best grade possible.

Overall we chose to use Tahsa , morgan and myself (megan) as we felt us three matched the type of style and personality we was looking for to represent the music video. Due to us three being quite close friends we thought we would feel conftourable lipsyncing infront of eachother and that it wouldnt be too awkward once we got into it.